
reminder: trust the process

⟵ drag ⟶
design is just organised curiosity
design is just organised curiosity

scroll to explore ↓
Technology is built on systems.
Humans are not.
Technology is built on systems.
Humans are not.
Technology is built on systems.
Humans are not.
Hi I am Zeel! A Digital product designer exploring how thoughtful design can make complex systems easier for people.
available to navigate complex environments
a little about me
Curious about people, ideas, and the small details that make things work. I design by breaking down complexity and building experiences that are intuitive, useful, and human.
When I’m not working, I’m probably booking the next flight, hiking, spinning poi, and chasing 100 other things with a good cup of coffee.
Curious about people, ideas, and the small details that make things work. I design by breaking down complexity and building experiences that are intuitive, useful, and human.
When I’m not working, I’m probably booking the next flight, hiking, spinning poi, and chasing 100 other things with a good cup of coffee.
proudly
Selected works
sounds boring, I promise it’s not ↓

Walmart Africa Returns • Mobile

Walmart Africa Returns • Mobile

Enterprise Data Experience • Web

Enterprise Data Experience • Web

Data Store Experience • Web
Data Store Experience • Web
presenting
Articles
I had some thoughts, decided to write them down..

I Let AI Into My Design Process
AI didn’t design the product - but it definitely helped me move a lot faster.
A look at how I used AI across research, IA, critiques, and wireframes while building the the returns journey for Makro.
presenting
Articles
I had some thoughts, so decided to write them down..

I Let AI Into My Design Process
AI didn’t design the product - but it definitely helped me move a lot faster.
A look at how I used AI across research, IA, critiques, and wireframes while building the the returns journey for Makro.
how I approach design..
What makes me me
the strengths behind my work
Systems Thinking
look deeper — the answer’s usually hiding here
Human Behaviour
people rarely behave like the flowchart
Curiosity
questions usually lead somewhere interesting
Storytelling
there is always a story to tell
Research Collaboration
design gets better when we listen
Untangle first, Design later
everything is connected somehow
Got an interesting problem?
I’m always excited to work on products that need clarity, structure, and thoughtful design.
Got an interesting problem?
I’m always excited to work on products that need clarity, structure, and thoughtful design.
Got an interesting problem?
I’m always excited to work on products that need clarity, structure, and thoughtful design.

reminder: trust the process

⟵ drag ⟶
design is just organised curiosity
design is just organised curiosity

scroll to explore ↓
Technology is built on systems.
Humans are not.
Technology is built on systems.
Humans are not.
Technology is built on systems.
Humans are not.
Hi I am Zeel! A Digital product designer exploring how thoughtful design can make complex systems easier for people.
available to navigate complex environments
a little about me
Curious about people, ideas, and the small details that make things work. I design by breaking down complexity and building experiences that are intuitive, useful, and human.
When I’m not working, I’m probably booking the next flight, hiking, spinning poi, and chasing 100 other things with a good cup of coffee.
Curious about people, ideas, and the small details that make things work. I design by breaking down complexity and building experiences that are intuitive, useful, and human.
When I’m not working, I’m probably booking the next flight, hiking, spinning poi, and chasing 100 other things with a good cup of coffee.
proudly
Selected works
sounds boring, I promise it’s not ↓

Walmart Africa Returns • Mobile

Walmart Africa Returns • Mobile

Enterprise Data Experience • Web

Enterprise Data Experience • Web

Data Store Experience • Web
Data Store Experience • Web
presenting
Articles
I had some thoughts, decided to write them down..

I Let AI Into My Design Process
AI didn’t design the product - but it definitely helped me move a lot faster.
A look at how I used AI across research, IA, critiques, and wireframes while building the the returns journey for Makro.
presenting
Articles
I had some thoughts, so decided to write them down..

I Let AI Into My Design Process
AI didn’t design the product - but it definitely helped me move a lot faster.
A look at how I used AI across research, IA, critiques, and wireframes while building the the returns journey for Makro.
how I approach design..
What makes me me
the strengths behind my work
Systems Thinking
look deeper — the answer’s usually hiding here
Human Behaviour
people rarely behave like the flowchart
Curiosity
questions usually lead somewhere interesting
Storytelling
there is always a story to tell
Research Collaboration
design gets better when we listen
Untangle first, Design later
everything is connected somehow
Got an interesting problem?
I’m always excited to work on products that need clarity, structure, and thoughtful design.
Got an interesting problem?
I’m always excited to work on products that need clarity, structure, and thoughtful design.
Got an interesting problem?
I’m always excited to work on products that need clarity, structure, and thoughtful design.

reminder: trust the process

⟵ drag ⟶
design is just organised curiosity
design is just organised curiosity

scroll to explore ↓
Technology is built on systems.
Humans are not.
Technology is built on systems.
Humans are not.
Technology is built on systems.
Humans are not.
Hi I am Zeel! A Digital product designer exploring how thoughtful design can make complex systems easier for people.
available to navigate complex environments
a little about me
Curious about people, ideas, and the small details that make things work. I design by breaking down complexity and building experiences that are intuitive, useful, and human.
When I’m not working, I’m probably booking the next flight, hiking, spinning poi, and chasing 100 other things with a good cup of coffee.
Curious about people, ideas, and the small details that make things work. I design by breaking down complexity and building experiences that are intuitive, useful, and human.
When I’m not working, I’m probably booking the next flight, hiking, spinning poi, and chasing 100 other things with a good cup of coffee.
proudly
Selected works
sounds boring, I promise it’s not ↓

Walmart Africa Returns • Mobile

Walmart Africa Returns • Mobile

Enterprise Data Experience • Web

Enterprise Data Experience • Web

Data Store Experience • Web
Data Store Experience • Web
presenting
Articles
I had some thoughts, decided to write them down..

I Let AI Into My Design Process
AI didn’t design the product - but it definitely helped me move a lot faster.
A look at how I used AI across research, IA, critiques, and wireframes while building the the returns journey for Makro.
presenting
Articles
I had some thoughts, so decided to write them down..

I Let AI Into My Design Process
AI didn’t design the product - but it definitely helped me move a lot faster.
A look at how I used AI across research, IA, critiques, and wireframes while building the the returns journey for Makro.
how I approach design..
What makes me me
the strengths behind my work
Systems Thinking
look deeper — the answer’s usually hiding here
Human Behaviour
people rarely behave like the flowchart
Curiosity
questions usually lead somewhere interesting
Storytelling
there is always a story to tell
Research Collaboration
design gets better when we listen
Untangle first, Design later
everything is connected somehow
Got an interesting problem?
I’m always excited to work on products that need clarity, structure, and thoughtful design.
Got an interesting problem?
I’m always excited to work on products that need clarity, structure, and thoughtful design.
Got an interesting problem?
I’m always excited to work on products that need clarity, structure, and thoughtful design.

reminder: trust the process

⟵ drag ⟶
design is just organised curiosity
design is just organised curiosity

scroll to explore ↓
Technology is built on systems.
Humans are not.
Technology is built on systems.
Humans are not.
Technology is built on systems.
Humans are not.
Hi I am Zeel! A Digital product designer exploring how thoughtful design can make complex systems easier for people.
available to navigate complex environments
a little about me
Curious about people, ideas, and the small details that make things work. I design by breaking down complexity and building experiences that are intuitive, useful, and human.
When I’m not working, I’m probably booking the next flight, hiking, spinning poi, and chasing 100 other things with a good cup of coffee.
Curious about people, ideas, and the small details that make things work. I design by breaking down complexity and building experiences that are intuitive, useful, and human.
When I’m not working, I’m probably booking the next flight, hiking, spinning poi, and chasing 100 other things with a good cup of coffee.
proudly
Selected works
sounds boring, I promise it’s not ↓

Walmart Africa Returns • Mobile

Walmart Africa Returns • Mobile

Enterprise Data Experience • Web

Enterprise Data Experience • Web

Data Store Experience • Web
Data Store Experience • Web
presenting
Articles
I had some thoughts, decided to write them down..

I Let AI Into My Design Process
AI didn’t design the product - but it definitely helped me move a lot faster.
A look at how I used AI across research, IA, critiques, and wireframes while building the the returns journey for Makro.
presenting
Articles
I had some thoughts, so decided to write them down..

I Let AI Into My Design Process
AI didn’t design the product - but it definitely helped me move a lot faster.
A look at how I used AI across research, IA, critiques, and wireframes while building the the returns journey for Makro.
how I approach design..
What makes me me
the strengths behind my work
Systems Thinking
look deeper — the answer’s usually hiding here
Human Behaviour
people rarely behave like the flowchart
Curiosity
questions usually lead somewhere interesting
Storytelling
there is always a story to tell
Research Collaboration
design gets better when we listen
Untangle first, Design later
everything is connected somehow
Got an interesting problem?
I’m always excited to work on products that need clarity, structure, and thoughtful design.
Got an interesting problem?
I’m always excited to work on products that need clarity, structure, and thoughtful design.
Got an interesting problem?
I’m always excited to work on products that need clarity, structure, and thoughtful design.


